The Annuitas Group Co-Founders Top Rankings of 2010’s 50 Most Influential People in Lead Management for Second Consecutive Year

The Annuitas Group Co-Founders Top Rankings of 2010’s 50 Most Influential People in Lead Management for Second Consecutive Year

Grand Rapids, MI – December 14, 2010 – The Annuitas Group, a recognized leader in lead management process consulting, today announced that Carlos Hidalgo, CEO and co-Founder, and Jay Hidalgo, President and co-Founder, ranked two and three respectively in the Sales Lead Management Association’s (SLMA) 2010 50 Most Influential People in Sales Lead Management list.  This is the second year that both have ranked in the top five of this prestigious list. The SLMA annual poll is voted on by peers and colleagues, and recognizes leaders who are paving the way in sales and marketing innovation.

As the originators of the Lead Management FrameworkTM, The Annuitas Group was founded over five years ago to help B2B companies realize a measurable return on their sales and marketing investments in lead management, marketing automation and demand generation.

“As a client of The Annuitas Group, we’ve benefited greatly and experienced firsthand the benefits of implementing a lead management process,” said Raeanne Huskey, Vice President of Marketing for USA Financial.  “Their unparalleled expertise and experience have helped us and many other companies exponentially increase the value of our marketing investments.”

Others who have worked with The Annuitas Group also testify to their leadership and success in the area of lead management. “I have seen the benefit and value The Annuitas Group brings to their customers through analyzing, developing and implementing lead management processes,” said Adam Needles, VP of Demand Generation Strategy for Left Brain Marketing, a demand generation strategy agency.  “Both Carlos and Jay continue to exhibit leadership in B2B marketing.  They are at the forefront of defining holistic lead management and of linking lead management processes to increased revenue generation for their clients.”

About The Annuitas Group

The Annuitas Group is the leading provider of sales and marketing process consulting services for B2B technology, financial and manufacturing companies. With more than 45 years of combined experience, The Annuitas Group helps clients achieve greater marketing and sales efficiency through more productive and efficient lead management, marketing automation and demand generation programs. In all, The Annuitas Group has been able to identify over $500 million of potential revenue within their clients by developing new sales and marketing lead management process.

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